Media optimization is increasingly driven by AI and Machine Learning, leading to smaller incremental gains and growing bidding competition among advertisers in the same industry.
Even Meta says: Creative is the new targeting – emerging as the next most contributive pillar of successful digital campaigns.
How are you addressing Creative Intelligence and Optimization today to outperform your industry?
Video is the most expensive type of content to produce. Yet, 85% is wasted due to poor compliance with platform best practices.
Efficiently distribute investments across personalized audiences by increasing custom versioning.
Brands waste 50% of their annual ad spend by neglecting post-production details and rushing to produce more snackable content, resulting in less effective campaigns.
Video was once viewed as a single piece of content. With enhanced post-production capabilities, the game changer is to treat it as a collection of elements, each optimized for maximum impact.
Turn invisible signals into actionable data to give powerful insights
BEFORE
DURING
AFTER
your campaigns.
PRE-FLIGHT
PREDICT
Optimize before spending Media
Empower your creative process with predictive scoring, split-testing, and pre-testing for insights and validation.
IN-FLIGHT
MONITOR
Optimize
on-the-go
Understand why each running creative works (or not) and how to improve it right now.
POST-FLIGHT
IMPROVE
Learn for next campaigns
Get a Data-Driven Guideline based on your past-campaigns to unlock your future creative success.
Empower Your Team To Make
Informed Creative Decisions With Video Centric Tools